Entries Tagged as 'Marketing'

A Change of Name

For sometime now I have been thinking about the name of my blog………. My Auction Empires. When I started out blogging my main focus was Auctions…… I did not think about the future, this was a big mistake.

Today I have renamed this blog My Online Empires as this name covers all the areas of earning money from and on the internet.

So a word of advice to my readers out there, when you buy a name or are thinking about the name for your business, please think long term and not just short term.

Have a great day.

Andrew Milburn and My Online Empires

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How to find Out What Is Hot On The Net

How To find Out What Is Hot On The Net

Have you ever looked at listings on eBay or read some new report and thought to yourself if only I knew that was hot news, or how did they know that product was going to be hot ?

I guess most of us have over time thought this, and then we miss out again and again……………….. Well folks I have good news for you, from today onwards you will be able “How to find out what is hot on the net” and the cost nothing, yes you heard me nothing. Well no money but it will take you some time but if you master these tips and sites below you will always be able to Find Out What Is Hot On The Net, and act on it.

Also once you have mastered this How To find Out What Is Hot On The Net, you will be able to use it to get out of a market before you lose money on it.

Today I am going to give you the list then over the coming weeks I will take each one and show you how to use these no cost online tools.

1)     Google Trends   http://www.google.com/trends/hottrends

2)    Yahoo Buzz  http://buzz.yahoo.com

3)    Lycos 50  http://50.lycos.com

4) AOL Hot Searches  http://hotsearches.aol.com

5) Ask   http://about.ask.com/en/docs/iq/iq.shtm

6) Google News http://news.google.com/news?ned=us&topic=po

7)  eBay Pulse  http://pulse.ebay.com

8)  Amazon http://www.amazon.com/gp/new-releases

9) eBay what’s Hot   http://pages.ebay.com/sellercentral/whatshot.html

10) Google Zeitgeist    http://www.google.com/press/zeitgeist.html

If you use each of the above links you will soon be able to Find Out What Is Hot On The Net.

Hope you find the above useful and if you know of any other sites please leave them in the comments or send me an email.

Another Resource bought to you by Andrew Milburn and My Auction Empires.

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Multiple Income Streams

Multiple Income Streams

Today I want to talk why we need Multiple Income Streams coming into our businesses. If you look at any type of business either online or offline then 99.9% will have multiple income streams or some kind of multiple income built into it.

Now for that 00.1% that only has one product (product means service as well) they have a very special niche and for me, although they can charge top price etc, their business is not built on a solid platform, all you need is something to happen to that niche and the business is gone.

So what are Multiple Income Streams ?

Let us look at a few niches to find out -

GiftShop – This is the main niche, Now you can have loads of income streams coming into your giftshop. 1) You have the main Holidays – Easter, Christmas, Other Faiths Holidays where gifts and cards are given, now these are broken down into adult, children, old and young male and female.

Next you have things like Mother’s day, fathers day etc, etc,

Now each of those main niche’s have many different income streams – cards, gifts, paper, flowers, so if suddenly everyone stopped giving flowers on mother’s day the shop would still carry on because they had cards and other gifts, and hey after mother’s day there are hundred’s more days where flowers are given.

Another example of Multiple Income Streams.

This idea is more for the Information provider.

You start off with a blog post like this – this then moves into a report- now you sell them an ebook- which leads into a hardcopy of the book – which leads into a CD – which leads into DVD – which leads into teleseminar – which leads into seminar – which leads into private  coaching – which leads us back into an eBook part two and we then move through the system again.
And once you have done this one niche let us say Tattoo designs for girls between 18 -25, you move onto girls 26 – 3o , then men, then sufer girls etc etc, .

The above is just one small example of Multiple Income Streams with one idea.

Another point you can have your own products, Clickbank Products, affiliate Products, Joint Ventures all giving you different income streams in case one dries up on you.

Hope this helps you, any questions on Multiple Income Streams please leave a comment and I will help you all I can.

Andrew Milburn and My Auction Empires

 

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How To Sell On Gumtree

How to sell on Gumtree

Today I want to get away from auction sites, and want to tell you about sites such as Gumtree, Craigslist or the many other online classified sites out there.

What is an online classified site?  Well in simple  terms  you know those free papers you get filled with adverts at the back that people are  selling?  Or those newspapers  that are filled with small classified from start to finish ? Well you are on the right lines.

Today I want to talk about Gumtree, and how to sell on Gumtree. Gumtree is like those newspapers, but it is all done online and instead of it being in just your local paper and thus your small local advert. Your advert could and will appear worldwide, and in 9 cases out of 10 your advert will be free.

gum1

1) Although this is online you need to have your normal offline classified advert head on.  Include both  an email address  and also a phone number in each each of your Gumtree adverts. You want to make it as easy as possible for people to contact you.

2) As with eBay’s Best Offer, (This is one of the best products eBay has), be ready to accept an offer on an item you are selling. Before you list have a clear picture in your mind as to what you will accept as the base price.

3) The next thing you need to look at when you want to sell on Gumtree is your description. You need to write it  with  enough information to make people want it. Write the description clearly. Also write it as if you were talking to a friend over a cup of coffee and telling them about this cool item you want to sell.

4) Again as with eBay and Amazon be honest with people. If there are any faults with the item, tell your buyers on Gumtree.

5) Now this may sound silly, but believe me the times I have forgotten and also the people I know who sell a lot on Gumtree and other sites, as soon as your item sells, remove the item from your listings. This saves you loads of hassle and grief when a few hours later you get another call for the item, you have just sold.

6) Be open with delivery and pick-up of the item. The person has just bought an item from you and spent good money with you, so if they say hey I work until 8pm can I pick it up at 8.30pm be prepared to say yes. Or offer weekends. Again think how you would like to be treated. Offer to deliver it to their work place if that is better.
One thing you need to remember is with Gumtree and sites like craigslist is that they are local sites. So you just list under Birmingham for example (as long as you live in Birmingham) and your buyers should all be local.

7) If you live in an area where you could be covered by more than one area, list in them all that are near to you.

8) Look for other sites such as Gumtree to sell on, the more the better.

9) Oh yes, rinse and repeat.

10) Add this new platform into your selling plan and soon, you shall be making some extra money from a new source of buyers who are hungry for your products.

I hope this mini class on how to sell on Gumtree has helped you get a foot in the exciting world and the profits that can be made with online classified adverts.

How to sell on Gumtree was bought to you by Andrew Milburn and My Auction Empires

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Domain Names

Domain Names

What is a Domain Name ?

A Domain name is simply something you call yourself or your buisness online. A Domain name is a bit like a shop name or your own name, but there is also a very big difference in that there could be millions of people called Andrew Milburn, but there is only one http://www.andrewmilburn.com (Yes I do own that Domain Name), now you can buy .info, me, .name, .tv, .co.uk .mobi. Quite often they add more extensions to Domain names such as .US.

Now a lot of people think that ones like TV , US are for things such as Television where in fact they are country names. Another name for them is TLD Top Level Domain. Now .gov is a TLD where as .uk.gov is not.

To be honest when buying a Domain Name you do not need to worry about all of this. Try and buy a .Com name as most people think of a Domain Name as .com. And in fact if you look at things such as the apple ipod touch they have a .com botton on the on screen qwerty keyboard. And Internet Browsers will put .com as default if you forget to put any thing after a name.

Also when thinking about Domain Names I know I said to buy .com names but when you are promoting a country website. For example loan deals in the UK then it is best to buy .co.uk domain name as it makes it easier to promote.

Now there are hundreds of companies out there that sell you Domain Names, but the one I have been using for many years is one called GoDaddy They sell Domain Names at great prices and at the moment you can pick up .com names for under $8.00 and very often GoDaddy run promotions.

Another Resource bought to you by Andrew Milburn and My Auction Empires


GoDaddy.com $7.49 .com Sale 120x90

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Sell a service on eBay

Sell a service on eBay
When you sell a service on eBay, you get rid of having to have stock, money for stock, storage etc. Selling a service just involves your time in creating the listing, and when the auction or the listing finshes your time in performing the service or job. When you sell a service on eBay you also have very low overheads if any, which is very good for any business.
To see this in action go over to eBay and fill out the search form.
You will see that there are many categories and also sub-categories, if you have a service to sell on ebay, do a bit of brain-storming and very soon you will be putting money in the bank, but to make the money you will have to do some simple listings and write some good copy, that will bring customers running to your door. And as with any buisness you will need to convert those leads to paying customers.
An example of a service is a gardener – put up a simple advert with some pictures of the work you do and very soon you will be getting offers of work.
Another example of services you can sell on eBay are Accountants, Hair-dressers and the list goes on and on.
Or how about a wedding planner?
Now for those who have a business that is office based or you want to start a business where you do not want to have to go out then you too can sell your service on eBay – businesses such as Web Design, Copy Writing can all be sold on eBay.
Hope this has given you a taster on what can be done with eBay Classified Adverts and how you to can make money by selling a service on eBay.
Another idea bought to you by My Auction Empires and Andrew Milburn
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Gift Baskets

Gift Baskets are all the rage at the moment. A Gift Basket can be given for any present, as a thank you gift, or as a business promotion.

A Gift Basket can either be brought in from a wholesaler and then resold on your own site or sites such as eBay or Amazon.

But stop for a bit and think – what do I sell ? Can I group some of the items together ? If you can answer yes to that question then you can make up a gift basket. Now as soon as you group a few items together, add them to a simple basket, but some tissue paper in the bottom of the basket and then added a see through wrapping to hold them into place and put a ribbon and gift card. You have a lovely gift basket.

Now not only do you have a lovely Gift Basket you can charge a lot more for the products as people see this as a premium gift.

To get your juices flowing here are some ideas for Gift Baskets : -

Baby Gifts

Bridal Gifts

Pet Gifts

Gifts For Her

Gifts For Him

Etc, Etc.

Hope this gives you some ideas for the up and coming holiday season.

Another idea from Andrew Milburn and My Auction Empires.

Happy Gift Basket making

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Talk For Free

With Skype you can make free calls over the Internet. Skype – the whole world can talk for free

We all like to save money and we all like to talk. But I can hear you saying yes but it costs money and even more money if they live abroad, and if you use the old method of using a telephone then yes it does. But I am going to tell you about away where you can chat and even see each other through video, and the cost Free. Yes I did say FREE.

Skype has many services and the best thing you can do is pop a long to their sites and take a look what is best for you.

For My Friends In The USA You Need The USA Skype Store

For My Friends In Europe Click Here


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Before And After Pictures

In this post I want to give you some tips how you can you use pictures to boast your eBay or online sales. And the simple way to do this is to use before and after pictures.

How do you do this…….. Well for example you sell on eBay a Teeth whitening product, well show a picture of someones teeth before they use your product and one of them afterwards.

Or you might be selling a special car wax polish, again do a picture of the car before and the car afterwards.

Please make these real pictures and not fakes……..because it is wrong, illegal and will harm your business.

Another posting from Andrew Milburn and My Auction Empires.

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Very Sorry

Hi,

I am sorry to say that I have to stop comments at the moment on my blog as I am getting loads of spam. I am looking at ways of brings this back, but until then I have stopped this.

Sorry
Andrew

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